Search results for: “how to turn your blog into a business”

  • HOW TO RUN A BLOG : THE BLOGGERS TOOL KIT

    HOW TO RUN A BLOG : THE BLOGGERS TOOL KIT


    . MY ESSENTIAL BLOGGING TOOLS.


    There’s definitely no right or wrong when it comes to running your blog, but one thing I do think is that your tool kit remains consistent whatever it is you blog about. When I talk about tool kit, I mean those essential pieces of kit that you simply couldn’t be without. Today I thought i’d share my absolute blogging essentials and I’d love to hear yours too …



    . WIFI .

    I mean it’s literally the most essential thing when it comes to blogging, running your own little www dot requires one critical ingredient. Wifi. Without it, we’re lost. Wifi and internet connection has become one of my most obsessed about things over the last couple of years, pre phoning hotels to check wifi is available, learning how to ask for wifi in every language possible, and of course ensuring a consistent 3G presence on my phone too.

    The days or nights where my wifi have gone down have caused an unnecessary and unwarranted amount of stress, and resulted in Bluetooth-ing 3G from my Iphone to ensure my blog posts still go live. Hideous.

    . LAPTOP .

    My other absolute basic must have is of course my laptop, it comes with my absolutely everywhere, every holiday, every weekend away … everywhere. Without my laptop I simply wouldn’t be able to blog, I’ve tried apps on my ipad and blogging from my mobile but it’s just impossible. Having my laptop with all my software, photographs & tools at the ready is a necessity for me. I personally use a Macbook Pro, I’ve used Macs since I went to uni all those years ago and I could never go back. I find my pro super easy to use, perfect for the creative work I do on it & light enough to be an easy companion wherever I go.

    Without my laptop I’d be lost, a couple of years ago my Macbook Pro literally died one night. I mean literally, it just stopped working. I cried. Again utterly unnecessary but a clear sign of how much I rely on it. I took it the Apple store immediately the next morning and on confirmation that there was no hope, bought a new one right there and then. I couldn’t even consider a day without it.

    . HARD DRIVE.

    A hard drive isn’t actually an absolute necessity, but after #Macbookdeadgate I realised how critical it was for me to have everything backed up. Not only a lifetimes worth of photos, videos, music and work, but of course all my blogging software, outfit images & documentation is all saved onto my laptop, and when my laptop died, nothing could be recovered. Thank goodness Jase had persuaded me to spend £80 on a hardrive a few weeks prior so I had everything on backup.

    Given the crazy digital world we live in, and how much we rely on technology to store our lifes work and memories, it’s really worthwhile making sure you have it all backed up somewhere, just in case worst comes to worse and you lose your laptop or it breaks. Plus of course the sheer volume of photographs we all take takes up a hell of a lot of storage, and not even the best Macbook in the world can handle 100TB of images!!

    . IPHONE .

    My phone, my right hand. Without it, well I don’t know what I’d do. It’s actually amazing how my phone is really no longer even used as a phone, it’s an ‘always on’ social device which keeps my blog and social channels alive and kicking. Goodness knows how many times I check my phone a day, in fact, I actually don’t want to know. It’s on me at all times, and as bad as it is, it’s a constant process of checking emails, tweeting, Instagram-ing, checking my blog, reading blogs (as if they were the news). I mean it’s there the moment I go to bed and checked the moment I wake up – much to Jase’s dismay.

    I personally like to use an Iphone, I’ve been locked into the Apple brand since my first macbook nearly 10 years ago, and I probably won’t ever use anything else.

    . CAMERA .

    One of the most important elements of my blog is my photography, I take pride and a lot of effort in taking my pictures & creating a visually appealing post for you all to read. And my camera is the biggest tool in helping me achieve this. I don’t think it matters what camera you have, but every blogger has something to help them capture their day, their look, their food, whether it’s an Iphone, a point and shoot, or a DSLR. A camera is a bloggers best friend.

    As I’ve mentioned in a number of posts previously, I treated myself to the wonderful 5D Mark III in January of this year after getting pretty serious about my photography and really wanting to up my game and learn more. I use my camera every day and have not once regretted spending what I did to buy this unbelievable device. I of course went through the usual throws of blogging photography, starting with simple iphone mirror shots, then to balancing my Canon point and shoot on whatever I could possibly find to get pictures before I went to work, to then investing in my first DSLR and tripod (my 550D) to finally getting serious about things and investing in the 5D.

    You don’t need an expensive DSLR to take pictures, in fact many of the blogs I love use a whole variety of tools from phones to affordable digital cameras to take their pictures, and as I wrote in my photography post here, it’s not just the kit that creates a good photo.

    . LIGHTROOM / PHOTOSHOP .

    Definitely not a ‘must have’, but a piece of software I’ve come to use every day when I blog is of course a photo editing programme. I started off using free online offerings like PicMonkey and the like, but over the course of the last few years as I’ve got more serious about my photography I upped my tools and now use Lightroom to edit my photos. I say edit, but this really is just making sure the lighting is okay and exporting my RAW files into web friendly jpegs. I do also have photoshop but I’ve never used it for my blog photos as I’m not quite as nifty on this programme, I find it a little more tricky to use. But it is the programme I used to design my blog and create my headers / logos / links over the last few years.

    As I mentioned, you don’t need fancy kit to be able to take a great picture or design a beautiful logo, there are plenty of free online sites that offer fantastic editing and design tools, but personally I like to use Lightroom!

    . TRIPOD & REMOTE .

    If you read my post on ‘how to take great photos’ for your blog then you’ll know that my tripod and remote have been two of my most relied on tools over the last three years. Without them I would never have been able to maintain my daily blogging streak and feature so many outfit pictures. My first tripod was used every day for over and a year so it was no wonder it broke eventually. I now use two Manfrotto tripods which are very sturdy and more of a professional piece of kit, at £80 and £130 they’re definitely more top of the range, but absolutely not what I started out with. You can grab great value and hard wearing tripods for around the £30-£50 mark which are perfect for the job we bloggers need to do!

    . NOTE PAD & PEN .

    If you’ve read any of my blogging ‘how to’ features then you’ll be very aware of how much I love a good old note pad and pen. I carry both with me at all times as often I get my inspiration in the moments when I’m not on or near a computer, and need to jot them down before the leave my head! I also absolutely love stationary so take pleasure in picking myself a nice little notepad to have for my blogging ideas.

    . APPS .

    No blogger could live without a plethora of apps right? I have no idea how many apps I actually have on my phone, but my most used apps are of course Instagram, Twitter, Facebook and Bloglovin. I use them to keep in touch with the digital world throughout the day and update them constantly with little bits from my blog or daily life.

    I have a couple of other apps which I also use every now and then for blogging, these are ‘insta size’ which helps when you want to post a full length vertical picture that wouldn’t otherwise fit in the Instagram square, and also Pinterest which I browse continually for inspiration and pretty pictures.

    An app which I’ve also started using more regularly, particularly when I’m on holiday or have a very busy day at work is buffer. This is amazing when you don’t have time to check your phone but still want to share things or update your social channels throughout the day. I will sometimes use this to share my daily blog throughout the day.

    . EXTRA HELPERS.

    Now there are of course a couple of other little tools I use, but in my opinion these are by no means my ‘must have’ items, simply nice to have extras which help out every now and then.

    Firstly is my ipad, I actually don’t use this very regularly, but it becomes a trusty companion when I’m travelling or away on holiday. If you read my ‘how to keep your blog running whilst on holiday’ feature, you’ll remember that my ipad actually becomes a key blogging tool for me when I’m away, I use it to check my blog is live every day, read my favourite blogs and even set features live or finish them off if needed. A little extra piece of kit I’ve been using in recent months which I absolutely love is my Ipad keypad from Logitech, I was actually fortunate enough to get sent this for review but it’s actually become a really brilliant tool of mine which I always take with my ipad when I’m away. It’s super light which helps but it’s just really helpful if you need to write emails, write a blog feature and general just transforms your ipad from a big phone into a mini computer. They’re really handy and makes blogging from an ipad 10 million times easier.


  • HOW TO KEEP YOUR BLOG RUNNING WHEN YOU’RE ON HOLIDAY

    HOW TO KEEP YOUR BLOG RUNNING WHEN YOU’RE ON HOLIDAY


    . TIPS FOR BLOGGING WHILST YOU’RE AWAY .


    I think it’s fair to say that the two biggest challenges to overcome when blogging, at least for me, are firstly juggling my blog whilst working full time, but secondly keeping my blog running whilst i’m taking a break on holiday or having some well needed time out (and with many bloggers currently jetting around the world for various fashion weeks, I imagine this is something a lot of you can relate to right now).

    It’s a tricky old thing ‘taking a break’, clearly the whole point of a holiday, a weekend off, or a week away is to rest, have fun and relax, but theres also the desire to keep my blog active and your newsfeeds topped up. When I go away on holiday I really am looking for a break from everything, blog included, but I still want to keep my blog running.

    This is absolutely fine, and there’s no issue in putting a blog and job on hold while you take a little time off, but if you’re blog like mine is daily and you’re as obsessive as I am about keeping your blog live on a daily basis, this throws a little challenge into the mix. How to keep your blog running whilst you’re off enjoying some time out?

    There’s no right or wrong answer to this, but given I like to holiday, and i’ll be jetting off to Abu Dhabi for 10 days at the end of October I thought it might be helpful to share some of my tricks, tips and general advice on the topic, and of course hear your advice too!

    I’ve been having a think about all the options, and I think there are 6 key pointers:


    . TAKE YOUR KIT .


    The first real option is to keep things running as usual, but instead of blogging at home, up route your little HQ to wherever in the world you may be. Of course this isn’t always feasible, but if you’re away on a business trip with work, or having a long family holiday and know that internet access and time is going to be available, then why not just take your laptop and camera with you and set up base from your sunbed or hotel room. If you’re with kids that are trying to distract you, show them some fun videos to keep them busy while you get to work.

    I’ve done this on a couple of holidays where blogging won’t actually interrupt my trip, my experience or my overall holiday. Every year I take a ski trip and we’ll always stay in a lovely chalet, given the facilities and type of holiday, I often find it nice to sit in front of a fire after a day skiing with a martini in hand and type out a few blog posts if only for an hour before the apres ski & dinner plans kick in. Equally this summer I visited France for a long weekend and stayed in a beautiful house which had wifi available, and given the type of trip it was easy for me to keep up blog whilst I was away. If anything the new locations provide some beautiful settings for outfit pictures or lifestyle posts on your blog, I love to do a little holiday round up feature at the end of my trips, but there’s no reason you couldn’t turn it into a daily diary if you had time!

    There are of course other trips where blogging and laptops are totally out of bounds, city breaks or mine and Jase’s trip to Crete earlier this summer. On these trips I really just want to wind down & spend time enjoying my holiday, so for these I have a couple of other tactics to keep my blog running while i’m away …


    . SCHEDULE POSTS .


    If possible I actually think it’s good to try and shut down when you’re taking time off, and this would include leaving your blog at home, giving you 100% capacity to just unwind and focus on living life and having fun. In situations like this, I find pre- writing and scheduling features an absolute saviour.

    It may be bloody hard work in the run up to your holiday to schedule 5, 7 or 14 posts in advance, but knowing that your blog is still running and that you don’t have to work on it or worry about it is a great satisfaction. For those trips where I can’t blog when i’m away, this is my preferred option.

    I tend to dedicate the week prior (evenings of course, once I’ve finished work) & time at the weekend (to take all my pictures) to writing up my future features and preparing posts to go live daily whilst I’m away. It’s a really difficult thing to manage, as it involves a lot of work, a lot of preparation and some serious organisation skills, but for me I feel happy knowing my blog is still plodding along whilst i’m away having fun!

    I may do a separate feature on how to schedule features in the future as i’ve had a lot of comments on this point specifically in all of my ‘how to’ features, but you can read my post on how to keep organised & how to up your productivity to get some tips on getting your blog features organised!


    . PRE PREPARE HALF YOUR FEATURE .


    Being realistic though, sometimes there simply isn’t time to pre-schedule all your posts, especially if you’re going away for a couple of weeks or have a super busy schedule before you leave. In these instances you can only do as much as you can, and the rest leave up to fate or pick up whilst you’re away when time allows.

    For me the biggest part of preparing a blog post is coming up with the content ideas and then getting the pictures taken. As long as these two elements are done prior to taking a break or going on holiday, the rest is easy to do remotely via an ipad or hotel computer.

    The writing and setting live requires simply an internet connection, so as long as you have images loaded into a draft blog feature, you can grab 5 minutes in an internet cafe, the hotel lobby or even via an ipad when you catch some wifi (this is what I do) to quickly write your editorial and set the feature live.

    When I simply don’t have time to pre-schedule all my features, i’ll revert to this tactic as a last resort & finish my features whilst i’m away (it’s worth checking in advance if you’re hotel has wifi so you’re not left stranded).


    . ROPE IN OTHER BLOGGERS .


    An option i’ve never explored (because i’m a total control freak) but one that many bloggers tend to use to help out, is to invite other bloggers to write guest posts on your site whilst you’re away. Whether this is pre planned features which you schedule before you leave or features they manage and set live on your behalf whilst you’re away, the idea is that you have a new editor each day writing up a feature for you.

    Often these features will be about the guest bloggers own interests, but it’s a great idea for diversifying your content and also ensuring you have live features without any pre-stress of having to write them all yourselves!


    . FOCUS ON YOUR OTHER SOCIAL CHANNELS .


    But you may not fancy any of these options, you might be happy to actually write a post telling your readers your jetting off for a week and that if they want to keep up to date with your travels, experiences or outfits that they should follow your Instagram / Twitter / Facebook!

    This is absolutely great if you don’t want the stress of writing posts whilst away or trying to be organised and write them all before you go. Often when away you get bursts of WiFi as you’re in restaurants, cafes, the hotel lobby etc, so you could use these moments to share a quick pic of what you’re up to or try out the old #lategram hashtag and share pics from days prior.

    This is a good middle ground if you don’t want to lose absolute contact with the digital world (heaven forbid) but still want to take some proper time out! It’s also a great way to introduce your other social channels to your blog readers!


    . TAKE SOME TIME OFF .


    And of course, the final option which sometimes is the absolute best option, is just to press pause on all things digital, and press play on reality. This can of course feel utterly scary (I mean, no social media, WHAT?) but actually sometimes it’s a really good thing to do, especially if you’re really in need of some time out and a good rest. Let yourself have it.

    As I mentioned in my ‘how to up your productivity‘ feature and of course my ‘Wellness‘ feature, taking a break is absolutely necessary to your health and also your ability to work productively. It’s not always possible, but if you can, actually give yourself a proper break, don’t worry about the blog, social media or the pressures of keeping your blog running, shut off for a bit. You never know you might come back with even more force, passion and determination!

    It’s not something i’m yet to be able to do even after nearly 3 years blogging (wow), but one day maybe!

    So there you have it, 6 tips for keeping your blog running whilst you’re taking some (deserved) time out! I’d love to hear what you do whilst you’re away or if you have any other tips which i’ve not covered?

  • HOW TO TURN YOUR BLOG IDEAS INTO LIVE POSTS

    HOW TO TURN YOUR BLOG IDEAS INTO LIVE POSTS


    . TOP TIPS FOR GETTING YOUR IDEAS INTO LIVE FEATURES .


    If you’re anything like me you’ll have a never ending flow of ideas, non stop brain storming sessions in your head & a non stop dream of doing more, being better and striving for success. Twinned with this wanderlust of ideas is also a severe lack of time. Working full time, juggling family friends and a boyfriend, plus writing a blog often can make transforming these ideas into real live features the biggest challenge of all. Let alone the working on the bigger project ideas like upgrading your site, re-designing your logo or working up a new series of features.

    Sometimes just getting your blog post ideas into fruition is a challenge in its own right. But I have a little routine, one that serves me well, and one that means that no idea is ever lost, and that in due course I manage to get my ideas turned into live features.

    I like to think there’s 6 steps in turning your ideas into a reality when blogging, so here they are:



    . BRAINSTORM IDEAS.

    First up of course is all about idea generation, there’s no specific way to do this, but I myself seem to always get my ideas mojo during my commuting hours (no doubt my mind trying to escape the hot and stuffy tubes). Because I know this is my ideas time, I always carry my note pad and pen and jot down every idea I have, if I’m really going for it, I might even expand my notes to start thinking beyond the topic into content, editorial and even the imagery I would like to sit along side it.

    Pinterest, fashion magazines, other blogs, street style and general life are all other fab sources of inspiration, so whatever or whenever inspiration comes be prepared to capture it. Taking snaps or writing notes on your iPhone is another good way to make sure ideas are captured and never lost. Often if i’m thinking up a big blog post or a new series I want to start working on, i’ll keep adding to my notes and ideas over the course of the week, to ensure i’ve really thought about everything I want to cover.

    I did an entire post on inspiration and organisation here which has a few more tips on how to keep inspired (How to keep organised and inspired), and if you’re looking for inspiration itself I also wrote a post covering a ton of content ideas for those moments when you’re looking to get some ideas flowing (How to keep your blog content flowing).

    . SET A TOPIC .

    Of course while ideas might flow in the tens, hundreds or thousands, in reality you’re only going to blog one post a day maximum, many of you might post a couple of times a week. So sieve through all your ideas and pick out your favourites, the ones you feel most passionate about, those which you feel you have a lot to say on. And mark those as priority posts to get working on. Don’t lose your other ideas, keep them noted, you don’t know when you might need them!!

    . PLAN YOUR CONTENT .

    Once you’ve set a topic, and made a plan for up and coming features, you need to start thinking about your content. As with any multi-tasking, you can’t actually do it all at once, so focus on the posts you want to get live soonest, or the ones that need the most work, and start making a content plan. This could be anything from the key things you want to write about, the pictures you want to take or even just a couple of reminders for what you intended the post to include.

    I often come up with 10 ideas or so for features, I then narrow it down 2 or 3 which I want to get live and following that I start a blog post. I’ll create a new post, add a title & then i’ll jot some notes into the content so that when I have time to actually write the feature, I haven’t forgotten the key themes I wanted to land or the pictures I wanted to take.

    Inevitably with a busy lifestyle you can’t sit down for 4 hours, generate ideas and bosh out the content in one go, so for me this is the best way to capture all my post ideas, make sure I don’t forget what I wanted to say and have a place holder schedule for my posts for the week which I can then work on whenever I get some time.

    . SNAP YOUR PICTURES .

    Taking pictures for me is probably a) my favourite bit, b) the hardest to fit in. Working full time means I often don’t get many daylight hours at home in the week to try and capture the images I want, especially outfit posts which I blog 5 days a week. For outfits I’ve resigned to the fact these have to be done on a weekend, there’s simply no point trying in the week as I just don’t get time. But for my ‘how to’ or beauty posts I do find mornings a great time to capture the images I want. I’ll wake up at 7am, open the blinds and get some natural light (usually by this point the sun isn’t beaming, just lightening) and try and grab the pictures I want.

    I’ll then have these photos ready and waiting for me when I get time to edit & get them loaded onto my blog ready for me to write the content. Often I use evenings to do this, it only takes 20 mins or so to make the tweaks needed & get them loaded onto my blog. And once it’s done it’s a huge relief, because for me, the writing bit is the easiest, can be done anywhere, and squeezed into any time frame available.

    I actually wrote a whole post on photography, how to take the snaps you want and a few tips on editing  and how to use your DSLR here if you want to read more.

    . GET YOUR WORDS ON PAPER .

    The final task of course is actually writing your features, as mentioned I actually find this bit easy, because by the time i’ve already generated my ideas, planned my content and taken my pictures, the words just naturally flow and i’ve already got most the job done. I also find that putting your words on paper can be done really at any time, so it’s easy to juggle this bit of the process – either in the evening when you have a spare 30 minutes, on the tube while your traveling to work (I often write out my blog posts on an email on my iPhone so that I don’t lose my thoughts by the time i’ve got home / into work / to a computer) or at a weekend when you have more time to play with.

    Aside from juggling any time I have during the morning commute, I actually like to dedicate an hour or so on a Saturday morning to writing, catching up with my favourite blogs and working on my own projects. If not Saturday sometimes an evening after work if I have an hour where I can just sit and write.

    My top tip for this bit though is again trying not to do everything at once, actually dedicate 30 minutes to an hour to sit and get things done. Grab a cuppa tea, put your favourite tunes on, light a candle and get comfy. If you’re calm and chilled then you’ll find it a whole lot easier to get things done (again, I actually wrote another post about upping your blog productivity here if you want more tips and advice).

    . SCHEDULE FOR LIVE .

    Finally of course is scheduling, now this is by no means a cheat, if anything it’s a saviour. Don’t feel as though you need to get an idea, write and shoot a post all in one go, it’s a mammoth task and far too much to try and manage. These days I never do this, I always work on a post over a series of days (even weeks sometimes), adding to it when I can (following the 6 tips I’ve mentioned today). And the trick to doing this successfully is having a blog schedule and scheduling your posts to go live ahead of time – it helps manage your workload, ensure you have a post ready for each day (or each day you want to blog) and most importantly keeps your blog content flowing and helps you keep ahead of the game.

    I love to schedule features during the week (even if it’s scheduling for the next day), it helps me keep ahead of things, never miss a day & just generally helps me manage by busy schedule. I’m always working on projects for the coming days or week, so if I run out of time, or something crops up and I am working late, I don’t have to stress about getting a post live today / tomorrow, as I’ll have already scheduled it. Phew.

    Scheduling can be a great help, so start using it, create a calendar of blog posts & start using the scheduling tool to help manage all your features. You can read more on this here.



    WANT TO READ MORE BLOGGING TIPS LIKE THIS?

    THE 6 STEPS TO HAVING A COMMERCIALLY SUCCESSFUL BLOG . HOW TO THINK MORE STRATEGICALLY ABOUT YOUR BLOG & BUSINESS PLAN . THE SKILLS ALL BLOGGERS HAVE THAT CAN EARN YOU MONEY . THREE THINGS YOU NEED TO TURN YOUR BLOG INTO A BUSINESS HOW TO TAKE YOUR BLOG FULL TIME . HOW TO TURN YOUR BLOG INTO A BRAND . 6 THINGS TO CONSIDER BEFORE TAKING YOUR BLOG FULL TIME . HOW TO EARN MONEY FROM YOUR BLOG & CONTENT . HOW I BLOG DAILY & HAVE A FULL TIME CAREER .  WHY YOU DON’T NEED TO QUIT YOUR CAREER TO HAVE A SUCCESSFUL BLOG BUSINESS .WHAT IT TAKES TO TURN YOUR BLOG INTO YOUR CAREER . DEMYSTIFYING THE LUCKY BREAK: HOW SUCCESSFUL BLOGGERS GET BLOG BUSINESS & OPPORTUNITIES .


    So there we go, a few tips to help you turn those ideas into live features. As always it’s by no means right or wrong, it’s just what works for me, and as I know many of you also struggle with time or have full time jobs to work around, I thought i’d share my blogging process & tips for keeping things going! Let me know if you have any other tips for getting your blog ideas into live features?

  • HOW TO IMPROVE YOUR PRODUCTIVITY

    HOW TO IMPROVE YOUR PRODUCTIVITY


    . TOP TIPS FOR INCREASING YOUR PRODUCTIVITY WHEN BLOGGING .


    After sharing my tips for juggling a career and a blog & tips on keeping organised I thought it was about time I shared my advice on improving productivity, after all being organised is only one half of the story. If you’re not productive then you’re work, blog, life isn’t going anywhere.

    Productivity is often something we all wish we were better at, goodness how many hours i’ve wasted procrastinating, not wanting to crack on with the task at hand, whether that be house chores, uni work all those years ago, working on a project at work, or even working on your blog.

    Being productive is the key to getting stuff done, and without a sprinkling of productivity in your skill set, keeping organised & making sure you have a good work life balance becomes near impossible.

    Running mediamarmalade, working full time & juggling general life demands is seriously challenging, as i’m sure you all know yourself, but mastering organisation and learning how to be productive are two tricks which seriously make things a little more manageable.


    . MAKE A TO DO LIST .


    First off is a tip i’ve already mentioned in a couple of my other ‘how to’ posts, but a little trick that I couldn’t be without. A to do list. It may seem the most obvious thing to do, but writing a to do list, not just for work deliverables, but life admin, blog tasks and projects, really helps give you a clear picture of what needs doing and by when.

    Not only does having a to do list help you to keep organised, when it comes to productivity it’s extremely helpful as it helps clear your mind of all the tasks that are no doubt buzzing around your head stressing you out, so that you can focus on your work. A clear head is crucial in being productive, so before you start your day make yourself a to do list of all the key things you need to get done. And if you’re anything like me the process of ticking on all those you’ve cracked will give you a burst of glee too.


    . ORGANISE YOUR DIARY .


    Very much linked to having a to-do list to help manage deliverables, having a diary (or using your mobile calendar) to help keep on top of key project dates, meetings, work or blog deliverables, events and of course fun and games with friends and family is also a key tool in increasing productivity.

    Knowing when you’re busy or free is key in managing your time more efficiently, and directly related to increasing your productivity. Having a full picture of everything that’s going on will help you keep on top of your diary and also help you schedule time dedicated to getting jobs done.


    . DEDICATE TIME TO BLOG .


    Once you’ve got your ducks in a row through your to-do list and of course keeping your diary up to date, you can start to dedicate time to getting jobs done. An hour in the evening dedicated to blogging, 2 hours on a Saturday while your boyfriends at football or an entire weekend dedicated to working on features – whatever it might be, however long or short the time you can give, block it out in your diary. Schedule it, and commit to it.

    There’s something about having a time marked out in your diary or a day blocked out on your calendar that makes things feel more certain and in turn gives a feeling of commitment, scheduling time to dedicate to your blog & clearing your diary and mind for this time will help you focus and get things done.


    . DON’T OVER PROMISE .


    Of course you can’t do everything, it’s still something i’m trying to accept now, but sometimes it’s just not possible to do it all and accepting that is very important. I am constantly trying to juggle too much, committing to too many things & pushing myself to do it all, but ultimately this just ends up stressing me out and getting me down. And if there’s one thing that hinders productivity its stress, worry & negativity.

    So every now and then say no, don’t’ feel pressure to accept every invitation, to take on every blog collaboration or attend every event you’re invited to. Your time is not limitless and often trying to juggle too much just ends up making things worse in the end.

    Lately i’ve been extremely selective with blog projects I take on, events I attend & have been very conscious of not making my diary too jam packed. Sadly that’s meant turning down many projects or events that I just can’t easily juggle with my diary and work / family commitments. It’s not the easiest thing to do, but sometimes it’s the right thing. Don’t dwell on it, if it’s meant to be it’ll be.


    . KEEP ON TOP OF YOUR EMAILS .


    There’s nothing worse than logging into your email and seeing 400 emails waiting for you, even if half are blog comments and the best emails of all, it’s still a lot to get through. Keeping on top of your mail is critical to keeping organised and as a result productive. I have my emails on every device I won – table, iPhone, laptop – and check them at any possible moment. Now I am all for keeping your mobile devices locked away at the dinner table / bed time / when you’re with friends etc, but the times in between these moments I always like to quickly check my emails & respond to any needing actioning / filing those that need to be dealt with later etc. My favourite time to get on top of my emails is during my morning and evening commutes, with WIFI now available on the underground (hell yes) I now use my full 45 – 60 minute journey each way to check my mail.

    Even prioritising this otherwise ‘wasted’ time travelling as an opportunity to do my emails is upping my productivity, and overall helping me to keep on top of things.


    . SCHEDULE POSTS TO SAY AHEAD .


    Energy, inspiration and time aren’t a combination you have all at once often, so in the moments you do USE IT. Linking directly back to my post on organisation (read it here), maximising those situations when you either have time on your hands, some incredible ideas or even just an opportunity to get images will be the moments when your productivity spikes. If you’re full of ideas then try and make the time to jot them all down, if you’re inspired to write, then do it and if you’re full of energy, channel it into getting stuff done. Even if you don’t need a post for today, but you feel inspired to write or develop blog content, DO IT. And then schedule it.

    Mastering productivity is brilliant, but staying ahead of the game is even better.


    . HAVE A BREAK .


    I’m not sure how long it’s taken me to fully accept that sometimes actually having a break helps. Often when you’re juggling a lot or working on something quite demanding you can start to feel a little overwhelmed, stressed and of course tired. Usually we’ll push ourselves to get things done, the ever looming deadline playing on our minds and the stress preventing us from thinking clearly. This is when the all forgetn break plays a crucial role. Whether it’s a 5 minute break to grab a coffee, an early night in the week, a weekend off to see friends or a week away laying on a beach doing nothing, it doesn’t matter, but giving yourself a break is extremely important.

    In the last couple of years I’ve learnt the hard way how important breaks are. As a migraine sufferer I often find myself getting very ill and sick from migraines, usually triggered through stress & not giving myself a proper break.

    The funny thing is that keeping yourself revitalised & rested is innately linked to productivity levels & efficiencies. It’s just often we don’t think clearly in our moments of stress or business to think logically & accept that a break in the long run will actually help your productivity.

    One of my biggest tips, and mantras, is about managing your work life balance & keeping check of your wellbeing. Time out is absolutely key, so make sure you give yourself a break to help keep any stress at bay and boost your overall ability to be productive.

    Whether it’s a 5 minute coffee break, making sure your in bed by 10pm or booking yourself a little time off, make sure you think about ‘me time’ as much as you do ‘work’ or ‘blog’ time.


    . KEEP POSITIVE .


    And of course the most important thing of all is keeping positive. Positive mind, positive vibe, positive life. The more optimistic, positive and calm you keep your self, the more able you’ll be to handle life, demands, deliverables and jobs to be done. The more productive you will be, the less time you’ll spend stressing, flapping and panicking, and the more time you’ll spend focussing on doing, acting and delivering.

    If you read my post about well-being here, you’ll know that I was utterly inspired after meeting Arriana Huffington and hearing her point of view on achieving wellbeing and how it’s an absolutely critical element of success and how it affects productivity particularly in the workplace. Arriana (founder of the Huffington Post) dedicated an entire book to the topic (Thrive) and having listened to her story during a conference recently and related to thing’s she talked about regarding juggle a career & all else that life throws at you, I felt totally relieved to hear an influencer talk about how important positivity, work life balance, wellness and general rest is to life success, productivity & happiness.

    As per the usual caveats, there’s of course no right and wrong, but for me I think these 8 factors really help drive overall productivity and really help me keep on top of my blog, my work, and my social life. Productivity is a huge drive in success and so trying to master your own productivity is well worth a go.

    I’d love to know if you agree with my tips or if you have any other tips that really help you’re productivity?

  • INSTAGRAM’S GONE TO SHIT, NOW WHAT?

    INSTAGRAM’S GONE TO SHIT, NOW WHAT?

    mediamarmalade | instagram's gone to shit


    INSTAGRAM’S GONE TO SHIT, NOW WHAT?

    I don’t want to say I told you so, but I mean, I really did tell you so.


    Dear instagrammers, I don’t want to say I told you so, but I mean, I really did tell you so (three years ago to be precise).

    That said, I still slogged away at it myself for the last few years in hope of growth (none) or some turn in events that made it a more positive and inclusive place to succeed (no chance), ignoring my own wise words that this social platform was only going to go to pot.

    I did a personality test recently and two of my strongest attributes were hope and perseverance, and truly that explains a lot. Despite missing the wave back when instagram launched (and forever feeling bitter about my ‘low follower numbers’ compared to others that started blogging when I did – all on 100k minimum now), despite never growing and staying stagnant for years (no matter what I do or how much love I put into my content), and despite feeling shit most the time about the content I worked so hard to create going literally nowhere (and other accounts with seemingly low quality visuals flying?) … I persevered. I really did. I really hoped ‘luck’ would come my way, I hoped finally it might shift gear and the algorithm might go in my favour. I hoped maybe people would discover my account, and follow along. I hoped, I persevered (and ironically now more than ever really I kinda like the visual style I’ve created) but do you know my reward? 5% of my followers seeing my posts. 26 likes despite 14,100 followers, and genuinely what feels like a big old ‘you can’t sit with us’.

    It’s not just me, even the ‘big dogs’ are moaning now, perhaps there 26 likes is 26,000 but it’s still 1/5 of what it used to be, perhaps their 5% equates to 100,000 followers, but its’ still 5% .. everyone’s feeling trodden down, deflated and generally … perhaps … over it?

    If you’re a long time reader here, you’ll know I’ve harped on and on and on about the value of owning your own platforms, the risk of a business built on social media, why I still back blogging (over a social first strategy) even today and I’ve not really talked much about the emotional / self esteem side of a platform built on virtual likes, but I’m super aware and not a fan of that either. Now more than ever I feel instagram has lost it’s way, it’s origins in creativity no longer exist, it’s a business now and in turn the algorithm feeds off that shit. It wants money, not creativity. It’s a clique, not an inclusive platform for all. And worst of all, it’s gone from a platform fueling positivity, to one that now genuinely seems to be driving a nation of low self esteem, comparison and virtual social gratification … not to mention consumerism.

    Don’t get me wrong, I see the positive movements out there, gaining their voice and galvanizing support. But if you’re honest with yourself, the underlying social currency Instagram operates on isn’t healthy. For every positive movement, there’s a 17 year old sat devastated that her latest bikini photo isn’t getting likes, doubting her self, her body, her worth …

    There’s been chat about ‘ditching the likes’, it might have even been Kanye who broached the topic (heaven forbid, it could be the first bit of sense that mans ever talked, I even I couldn’t help but listen) … and this could help, perhaps. But the problem is the platform has been built on likes, followers and engagement driving success, to take it away won’t necessarily eradicate the addiction to checking those stats for yourself, comparing the opportunities you get (or don’t get) to those of others and for being a numbers driven platform (lets not forget all the brands and advertisers STILL basing their campaign partners on those numbers). I wonder if really the damage has been done?

    The algorithm changed the game … it stopped you seeing the content of people you follow, in the order of which it was posted, into some kind of undefined popularity contest where if you didn’t’ cut it in the first 10 seconds your work was sent to the bin, there was no hope of anyone seeing it, not even all those people who actively signed up to you and pushed subscribe. The single and most prominent act of stating you WOULD like to see someones content. The algorithm took logic out of the way, it created disorder, comparison, competition and just a total lack of consistency for content creators and followers alike.

    If you want my two pence, the only way to restore order at this point in time, is to go back to the origin. If you subscribe to an account, you want to see that content. It’s the whole point of ‘following’ someone. On that basis, I don’t need an algorithm to decide which order I see those peoples content, or indeed, whether I see it at all.

    The biggest joke of all right now, is I have other accounts (a home one and an interior one), and even on MY OWN feeds where I follow myself (don’t judge), MY OWN CONTENT isn’t shown!!!

    If that’s not instagram gone to shit, then I don’t know what is.


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    SO NOW WHAT?

    All this said, I can’t see myself braving it and deleting the app for good, once again trusty perseverance and hope struggle through and take the lead (plus I love sharing my photography and getting inspired by those people I follow). I do think though, that something must change, what ever developments have come into play this month have not worked for anyone and it’s about time Instagram listened.

    I for one will be continuing to channel my energy and efforts into the one platform I OWN, and I have control of, my blog. I talked about the importance of your own platform over three years ago and I think now more than ever it stands true.  Who knows what further developments are around the corner and how they could impact your Instagram account and Instagram success … with such poor engagement and reach right now, brands will soon start looking at the data and questioning how their investment is stacking up and that’s when the tides will really start to change.

    Whilst Instagram’s drivers might be profit, they’re only really shooting themselves in the foot right now by so significantly impacting peoples reach. In today’s data driven marketing world, no savvy business is going to keep ploughing advertising investment into a medium that isn’t delivering the returns it once did for them. And I am saying that from the advertising side of the fence, not the blogging side of the fence.

    And lets not forget the founders left Facebook only last year, with an elusive statement suggesting they don’t back where it’s going either. I can imagine it’s only a matter of time before we see the next big thing, from them, or other creative entrepreneurs wanting to make positive change (and take on the giants currently ruling the social media space).

    I’d love to hear your thoughts, as Instagrammers, as content creators, as followers, as marketeers. Thoughts on a postcard …

  • SIMPLE WAYS TO GET INSPIRED & MOTIVATED WHEN YOU HAVE A BLOCK: MAKING ‘SPACE’ FOR INSPIRATION, CREATIVITY & RE-ENERGISING

    SIMPLE WAYS TO GET INSPIRED & MOTIVATED WHEN YOU HAVE A BLOCK: MAKING ‘SPACE’ FOR INSPIRATION, CREATIVITY & RE-ENERGISING


    SIMPLE WAYS TO GET INSPIRED & MOTIVATED WHEN YOU HAVE A BLOCK

    Making Space For Inspiration, Creativity, & Re-Energising


    I’ve been talking quite a lot about creativity and productivity this last couple of weeks, what can I say it’s clearly a pertinent topic right now for me. One of the things I wanted to share is the things that help me get through a period of creative struggle, whether thats a lack of inspiration, limited time to create, no mental space to think about writing something worthwhile … or simply straight up lack of motivation.

    This doesn’t just apply to bloggers and instragammers, anyone working in a creative field will know these struggles well, but more than that it can impact everyone in any aspect of their life. A lack of inspiration of things to do, a lack of energy or motivation at work, no mental space to create positive habits in your daily life. It’s more than just a creative block, it’s a mental block, and one we all face every now and then in our lives.

    I for one hit the wall regularly, sometimes in a small way every few months, sometimes in a big way every few years. I’m learning fast that my energy and pace is built from adrenaline (this isn’t a good thing by the way), and so when I’m on a roll in life I am 150 miles per hour and I almost have an abundance of ideas, things I want to do, things to achieve … but when that stops, which inevitably it does, I am wiped. I have nothing more to give. I have drained all my energy, all my resources, my brain simply cannot and will not think.

    Creating ‘space’ in every sense of the word is one way of immediately shifting yourself back into the right lane. Whether it’s physical space to breathe and think or mental space through a break, rest or time out, space is often all we need in order to get inspired, get productive and get our energy back. I thought i’d share some ways I create space when I need to re-set, get my mojo back with my blog or creativity, or feel re-energised at work, in the short term, but also the long term too.


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    SIMLPE WAYS TO CREATE ‘SPACE’ (NOW & FOR THE FUTURE)

    IMMEDIATE SPACE

    Walk, Talk, Switch

    It’s really tough when you’re in a situation that you REALLY NEED to complete and deliver on, but you simply cannot muster the ideas, energy or brain space to get the job done. It’s like sitting at your computer waiting for inspiration to strike for your next blog post, but inevitably nothing happens. Or like needing a solution to a challenge at work, and no matter how many different things you suggest nothing quite ticks the box. Or needing to spring clean your home / finish that essay / write that strategy, but simply having no energy to tackle the task. These are all challenges which need immediate solutions, they need space ‘right now’ to be able to deal with the task in hand. They’re tasks that ‘taking up yoga’ won’t help with right now (don’t discount that though, we’ll come on to the benefits of taking up yoga later). They’re jobs you need to pull it together for right now. I get it … here’s three very simple, yet surprisingly affective things that DO HELP.

    TAKE A WALK

    Stop, get up. Walk. Walk to the coffee machine, walk to the coffee shop, or walk for 10 minutes aimlessly. Clear your mind. You will be gobsmacked by the clarity simply stopping and walking will deliver for you. Not only does it give your brain something different to focus on, walking innately means you’ll ‘see’ different things, and those things in themselves often spark inspiration and ideas, it’s also just a great way of getting your body and mind moving again and renergising yourself. It is always quite astonishing how much a very short walk can do for your mind, mood and inspiration.

    TALK IT OUT

    The second very simple solution is talking. Phone your mum, grab your collegue for a chat, or talk it out with your dog. Talking often helps clarify the challenge regardless of whether you get helpful advise back from the person on the other end of the conversation (less likely, if you went with the third option, your dog). During a week long training course I took on creativity a year or so ago, almost every creative challenge started with a walk and a talk … clarifying your thoughts, receiving feedback, and simply walking to channel your energy.

    You might be thinking ‘yeah, hows that going to actually help’, but give it a go before you can the idea, you might be surprised.

    SWITCH IT UP

    The final thought, is to stop all together, admit temporary defeat and try something new. For example when I’m sat staring at my mac trying to think of words to fill a blog post with, but NOTHING is coming, i often decide to park that blog post for a while and before I know it an idea often sparks for another one instead (take today, I was trying to write an outfit post, couldn’t think of anything interesting, which sparked me to think about how to get inspiration when you don’t have it.). Same goes for most things, if it’s simply not working, then try something different.

    If you’re sat at work with no energy or motivation, with limited brain engagement to tackle whatever task you’re faced with. Switch it up, go and work somewhere different (and ideally walk and talk your way there). Close the computer, switch to paper. And if it’s truly ‘one of those days’, bring in some new brains for a minute, seek help, seek others ideas, seek guidance. Often it’s the getting started that’s the hardest thing, so having a little helping hand for that first step can really help create and trigger the chain of action you needed.

    LONG TERM SPACE

    Mental & Physical Space

    Some things need long term actions, and not just short term tips and tricks. Say, a proper mental block with no ideas for weeks. The feeling of wanting to give up or ‘i can’t do this’ needs more mental and physical space than an everyday task to overcome. Losing energy for your hobbies, the creativity that was once a release or the job you used to put so much into … these things need long term help. This help comes in two forms, mental and physical space. Hear me out:

    MAKE DEDICATED MENTAL SPACE

    When we take on too much, or wear our energy supplies out (yep, I acknowledge it) over a period of time, we become drained physically in our bodies and mentally in our mind. I’ve been learning a lot about this in my traditional chinese medicine journey, because I for one have run my energy down to the point of exhaustion, and recovering this energy takes work, time and serious space. If our job is one that requires creativity, running out of energy is kinda a fundamental issue. If our job requires energy and motivation, running out of steam is kinda a fundamental issue. If our lives require productivity, inspiration and creativity (note, THEY DO) then having no fuel is kinda a fundamental issue. You get the gist, whatever your job, hobby, life, ambitions, you need energy, you need inspiration and you need mental space to ‘think’, ‘give’, ‘create’.

    All too often we run our resources down, and we need to create mental space to breathe again. It isn’t a short term fix, it’s a long term commitment to yourself, to give your body and mind the ‘space’ it needs to recover, re-energise, and re-fuel.

    People have tons of different ways of creating ‘space’ for themselves. Call it me time if you will. Here are a few very simple ways to dedicate regular time for yourself, for your recovery, for your energy: pilates, journaling, yoga, running (or any sport for that matter), meditation, reading, spa appointments / days / weekends, weekends away, time off work, holidays etc.

    More often than not we exhaust ourselves and then thoroughly need a proper break (a holiday) to recover. But what if we didn’t operate on a model of 150% all the time, and instead we made some ‘space’ in our day, our week, our life for regular self care and recovery. Not only would we not end up exhausted and unwell at the end of intensive periods, we’d also create the conditions / the space mentally to be creative, be inspired, be motivated and be productive on an ongoing basis. We’d give ourselves time to ‘top up’ our fuel more regularly, so that we have the energy to keep going longer, without a crash and burn at the end.

    I get this is bigger than going into nature to get inspired, and that’s the point, if you want to feel inspired, energised, creative, motivated, positive and not depleted constantly, then making regular time for ‘mental space’ is so incredibly important.  I’ve been working to make some changes lately, including working from home on a Friday (which has had the most incredibly positive impact on my sanity), signing up to weekly yoga and pilates (which I used to have to pull out of because work got busy, but now I won’t let anything stop me from going, it’s so important for me, my productivity and my energy to have this time) and finally regular time to have acupuncture each week with my TCM therapist. These relatively ‘small’ things, are already helping my brain space and energy tremendously, and in turn helping me feel more inspired to create content, to feel more energised to be creative for my instagram and blog, and generally feeling a whole lot less worn out too.

    CREATE AN INSPIRING PHYSICAL SPACE

    The final thing is one that is especially important for those people who work for themselves, work in the creative field, or currently find it difficult to create the conditions to work, be calm, be inspired, be creative, be happy. It’s your physical space.

    The impact your physical surroundings has on your emotions and mental health isn’t one to underestimate. Therefore finding and / or creating a physical space that inspires you is hugely important. In the short term this might be a coffee shop that gives you good vibes (hello Coffeeology in Richmond right now), but for the longer term this is making the space you have (your home, your office, your employee office) a space you feel happy, energised and motivated by. The latter, your employees office, is of course a tad harder as you don’t have entire creative freedom, but even a little plant, your favourite coffee mug, and a few home comforts can transform a space. The former, your home and own office / working space / study, are spaces you have total control over, and the ability to make into the most relaxing, inspiring, creative, calming, energising place to be.

    Here’s a question for you, Do you pin pins on pinterest of homes / offices that are just your dream, yet they’re MILES away from what your home or office looks and feels like? Probably, right? If yes, why not have a proper think about what sort of space you want to live in, work in, be in, and take some ACTUAL time out to adapt your space to make it more suitable for you to thrive in.

    The same goes for your work space, whether that be in the home or outside your home if you’re lucky to have a separate office, you have the ability to create the vibe, inspiration and ‘feel’ you want here. I don’t have an office, but I have a desk space I use every now and then and even updating this to have more art work, more places to store inspiration, and a little touch up every now and then (new chair, new desk, a re-paint) can be all it takes to re-energise your physical space, and in turn your mental space, your creativity, your inspiration and of course your productivity as a result.


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    Finding yourself in a creative rut, lacking energy or enthusiasm to tackle a job, or feeling out of sorts with productivity is super normal. Too often we don’t give ourselves the right conditions to work and live in, to be inspired, to be creative and to re-fuel regularly.

    Innately ‘space’ to think and be is hugely important, whether it’s creating time for you to ‘self care’ or updating physical spaces to fuel your creativity the impact is tremendous.

    I’ve been feeling a little lacking in creativity lately, and being home one weekend with no plans for a few hours I decided to go down to the bottom of the garden and see my sisters studio which she created for herself and her business chickpea. I opened the door and to absolutely no one, shouted ‘wow’. I walked in, spun around, absorbed the space she’d spent the last few weeks transforming. I immediately ran back to the house grabbed my camera and computer, took a whole array of photos (in fact 4 / 5 different ‘scenes’) and started jotting down ideas for content. I spent around 2 hours in her shed studio, I felt so energised, and excited just from walking into this beautiful space she’d created, it jolted me from the depths of creative darkness, into an adrenaline fuelled state of inspiration. There are many spaces around us that will have the ability to do this to us, a museum, a beautiful country walk, a pilates studio, a trip to the seaside, a holiday, visiting someone else’s house, a store, even your own home with the right amount of love and care.

    When we need a jolt from ourselves and our own spaces, lean on others, make the most of the wonderful things at your disposal … and in the long run, work out a way to create your own space of inspiration in your home or office. A space that when you enter it, you feel excited, inspired, energised.

     

  • PHOTOGRAPHING SPECIAL OCCASIONS: THREE TIPS FOR TAKING PERFECT PICTURES

    PHOTOGRAPHING SPECIAL OCCASIONS: THREE TIPS FOR TAKING PERFECT PICTURES


    PHOTOGRAPHING SPECIAL OCCASIONS

    My Tips For Capturing Special Moments & Capturing Perfect Pictures


    Photography is something I’ve grown to adore in the last six years. Since starting my blog photography has become pretty much a core part of my content, my passion and my business, it’s something I find super enjoyable to do and something I find myself focussing more and more on outside of my blog. For friends weddings (I’ve shot a couple now but sadly never shared on my blog), parties and hen do’s i’ve captured special moments and provided my own album for their memories, and for my personal life I document constantly.

    Photography is something you can always be better at, my own eye for a photo has evolved in the last six years beyond recognition, not to mention my eye for quality and my taste in camera equipment. Everything I do is entirely self taught through practice and experience, and i’ve tried to share the things I’ve learnt along the way with you too (you can see all my photography tips posts to date here) and today I thought i’d share another update, occasion photography!

    Whilst I know not all of you lovely readers are fellow bloggers and content producers, I thought sharing my tips photographing special occasions might be interesting to many of you. Whether it’s capturing special holiday snaps or shooting your new home or baby, or just taking a few photos at friends weddings, a couple of tips can’t go amiss right?

    But even if photography is not your jam, then hopefully the visuals in this post give you a little diary snapshot of how we celebrated Jase’s birthday a few weeks back! These are a few photos I took from his big birthday meal to celebrate turning thirty.


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    THREE TIPS FOR SHOOTING SPECIAL OCCASIONS

     

    CAPTURE REAL MOMENTS

    This is my biggest and most important piece of advice, capture the real moment. Forced photographs, staged shots and stale settings only show in the imagery, awkward shots don’t shine. But capture that moment someone bursts out laughing, or the moment friends greet or food gets tucked into, and for me those are the photos that tell a story, that jump off a page and truly capture a moment.

    The same goes for street style, wedding, even food photography, it’s those ‘real’ moments that make a photograph brilliant and not just average. And it doesn’t require a ton of expensive equipment (although a 85mm lens does work beautifully), this is just about spotting that moment, the right time to push ‘capture’.

    It’s often the ‘behind the scenes’ photographer, which I often try to be, who captures those gems that become favourites forever!

    PLAY WITH LIGHTING

    Of course beautiful sunlight in my opinion at least is always the most beautiful and easy to shoot in (especially if you shoot with the sunlight behind your subject – that’s my favourite type of lighting), but if you’re inside or not fortunate enough to have some beautiful sunlight flickering in your photos, you can still find ways to play with light to create a certain mood or atmosphere, shadows, colours and even indoor lighting can all be captured in a way that brings a wonderful story to a photo.

    Don’t be put off by bad weather, cloudy days or even rain. Often these environments, light situations and colours can create some incredible moody photos.

    The key is to learn to use your camera and shoot on manual so you’re able to accurately adjust your kit for the specific settings you’re in. I’ve written some super thorough tutorials which will help you learn, but the important thing is understanding how your ISO, aperture and shutter speed all work together in different light settings. Have a read of this post if you want a deep dive.

    EXPERIMENT

    One thing I love to do within all my photography is play around. For example playing with my surroundings, whether it’s shooting through plants to create a wonderful distortion, wondering around to capture various locations and shooting at different angles, trying different crops & compositions, even giving my camera to others to shoot with. Trying different focal lengths & playing around with depths of field is also recommended. I personally love to shoot on a low aperture which really helps create beautiful bokeh and depth of field to my photographs, but it also helps capture small details or specific people / items / features.

    Often it’s this ‘test and learn’ approach on the job that helps you capture something unique and special.


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    READ ALL MY PHOTOGRAPHY TIPS HERE & SHOP MY KIT

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    These photos certainly aren’t my best ever shots, but I thought what better editorial to complete these shots from Jase’s birthday. It’s also something I’m doing more and more of and really felt passionate about. I hope you’ve found the post useful & I’d love to hear your experiences and thoughts?